The Strand runs east from Charing Cross to the Royal Courts of Justice, where a good deal of English law gets made. A strand is also a single thread. We liked both meanings.
Strand was set up by someone who has worked inside law firms, on the fee-earning side rather than the sales side. That shapes how we work.
We only do legal recruitment, and mostly for small and mid-sized firms. That's deliberate. It's the part of the market bigger agencies tend to treat as an afterthought, and the part where a single hire matters most.